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SEO suggestions anyone? Read on.
There are hundreds of tricks and tactics to utilize in your SEO campaign. Before launching your link building campaign, take the time to review your site content and make sure that on page content is optimized for the best results. Here are some tips to do just that and jump start your SEO campaign.
More Backlinks = Higher Google Rankings = More Traffic!
Be Bold – Bolding keywords is still a common practice. When you place emphasis on certain keywords, it makes it evident to the search engines what the most relevant topic is. Likewise, when people browse the content, the keywords will stand out. It helps people find exactly what they’re searching for when your content mirrors their search term.
Deep Linking – Avoiding sending all the traffic to your home page. When you setup deep links to the internal pages of your site, you’re letting the search engines know that you’re more than just another website. You’re actually an authority on the topic and people want to link to every aspect of your site.
Social Bookmarking – Make it easy for people to bookmark your content with social bookmarking sites like Digg. These are important links that provide a great deal of value when it comes to SEO. Whether you have to install plugins or you use a social bookmarking widget, make them available on your site and people will use them.
Title your Links – When it comes to SEO, it’s often the little things that add up and count. Not only should you add alt-title tags to your images but you should title your links as well. This gives impaired surfers the ability to know where they’re heading before they click. Likewise, search engines crawling your site can see from the link title what kind of content the link is related to.
Mind Your Anchor Text – Anchor text is important for your SEO campaign, as you want to associate your site with specific keywords. Keep in mind though that you don’t want to target the same keyword across your entire campaign. This can make it look like you’re buying links. Change up the keyword you use or just link back to your domain.
Site Map – If you want to maximize how much content on your site gets indexed then submit a sitemap of your pages. This simple wireframe of your site shows the link structure and makes it easy for the search engines to crawl your pages without having to dig through text to find your important links.
Go Off Site – There’s a lot of work to be done on your website for SEO and improve your online visibility but there’s also plenty to do off-site. If you want to build links as well as visibility, then start sending out articles to off site article directories. You can also start a wiki or a blog to act as a major resource for your business. Beyond that, there is communication in social media, forums, Q&A sites and more.
You don’t have to have a major college degree or attend an ivy league school to understand what goes on with SEO. The best route is to learn the basics and manage a few things on your own. Then you can turn to professionals to handle the rest.
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